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Marketing Management

Online and Offline Marketing and Sales Conversion Strategies

 —to increase revenues and meet new client acquisition goals

The way your prospects make buying decisions is changing—and quickly.

You need to engage sooner and integrate today’s best sales and marketing practices to win the race.

Marketing Consulting and Management takes a deep dive into the full sales and marketing pipeline.

We build marketing plans that provide highly qualified leads to your sales team and reduce marketing expenses. We work with your sales team to increase their lead conversion performance and continually improve the lead generation and qualification process.

Engagements often expand into Business Consulting and Management that align operations and the organization to meet sales growth and new client acquisition targets.


Here are just some of the results our clients have seen:


“We have more clarity into how our marketing programs are performing than ever before—we now make informed investment decisions”

W. Nixon
President & Owner, HVAC Company

What We Do

  • Align sales and marketing activities to optimize lead conversion.
  • Eliminate wasted marketing spend and lower the overall cost of full-funnel sales and marketing.
  • Design and build campaigns, analyze results and drive continuous improvement.
  • Introduce your sales and marketing teams to the very latest in marketing thinking, strategies, tools and techniques.
  • Give you cost-effective access to skilled marketing resources—from CMO to management and a team of specialists—at a fraction of the expense of adding additional full-time employees.
  • Vendor management—allows you the freedom to manage the business, without being drawn into the overwhelming minutia of marketing vendors peddling their wares.
  • Brand management, creative direction and messaging—across platforms and media.

Watch Client Testimonial Video

Bill Gelfeld, owner of Comfort Home Care—a trusted provider of in-home care in the Washington DC-Maryland-Virginia area—has been a very happy SPTandTRUE client for over 5 years. SPTandTRUE provides a wide range of services for Comfort Home Care including marketing management. The team at SPTandTRUE has helped Bill increase his new client acquisition by more than triple. Here is what Bill has to say about SPTandTRUE.


“We have been using SPTandTRUE for more than six years now. They handle all aspects of our marketing and have really helped us to brand our company and create unique, professional marketing materials. I highly recommend SPTandTRUE.”

W. Gelfeld
Principal, Comfort Home Care

Request a Growth Assessment

 If you have aggressive growth goals, our marketing consulting and management programs will help you get there.