(703) 988-9896

Content Marketing

Engage Prospects and Clients With High-Quality Content

—to increase revenues and meet new client acquisition goals

 

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95% of buyers prefer brands that provide content throughout the buying  process. (MarketBridge)

Outstanding content engages prospects and keeps your brand, products and services in sharp focus.

 

What We Do

Generate Original Content

We create original content based on research and experience including:

  • Product and service web pages
  • How-to Guides
  • Expert content: articles and white papers
  • Product and competitor comparisons
  • Case studies
  • Educational content

Multi Format Content

We can prepare content for distribution in multiple formats, including:

  • Blogs
  • Guides
  • E-books
  • Video
  • Audio
  • Webinars / webcasts
  • Slide decks
  • Email / newsletters
  • Press releases
  • Annual reports
  • Analyst reports
  • Sales presentations
  • Trade shows
  • Live demos
  • Printed material

Develop Content Strategies

We recommend strategies to efficiently leverage content across multiple platforms, including web, print, video and social.

Support Inbound Marketing

We bring a deep understanding of content and inbound marketing methodologies—we are inbound certified.

We have an in-depth knowledge of the HubSpot and can support the many needs of content development working within the HubSpot marketing automation tools.

Complement Your Marketing Team

We either serve as your outsource content team or we can work along side your existing in-house resources. Our content is specifically designed to increase the quality and quantity of leads and guide your prospects through the buyer’s journey to become loyal clients and referral sources.

Watch Client Testimonial Video

Bill Gelfeld, owner of Comfort Home Care—a trusted provider of in-home care in the Washington DC-Maryland-Virginia area—has been a very happy SPTandTRUE client for over 5 years. SPTandTRUE provides a wide range of services for Comfort Home Care including content marketing and graphic design. The team at SPTandTRUE has helped Bill increase his new client acquisition by more than triple. Here is what Bill has to say about SPTandTRUE.

“We have been using SPT and TRUE for more than six years now.  They handle all aspects of our marketing and have really helped us to brand our company and create unique, professional marketing materials.  We have worked together to create the positioning and messaging that is consistent throughout our marketing materials and matched that with design that unites all our efforts.  I highly recommend SPTandTRUE and look forward to what we can achieve in the future.”

W. Gelfeld

Principal, Comfort Home Care

Our Clients

  • Private sector businesses and government contractors
  • Trade associations and non-profits
  • Independent marketing directors, CMOs and consulting firms
  • Companies/organizations using HubSpot, Pardot, Marketo, Eloqua or other marketing automation tools

“Their professionalism, flexibility and ability to deliver high quality work, ahead of time, at reasonable cost and within the constraints of a highly regulated environment, has consistently impressed me.”

J. Miller

VP Business Solutions and Innovation, Strategic Pharmaceutical Advisors

Get More From Your Content

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